The FIFA is making a countdown until the kick off of the 2023 Women's World Cup, by posting exclusive content on their social media. The social media agency Fifty Digital imagined the « 100 days to go » concept, and I was in charge of the direction and art direction of this short animated film, featuring all of the shining stars of the Women's World Cup to come.
The mail challenge was to bring all of those iconic locations to life, while creating moments for each of all the 12 players, in less than 40 seconds. We tried to do it by building momentums around oppositions, altruism, spirit of competition and self-transcendence.
Client : FIFA
Agency : Fifty Digital
Agency : Fifty Digital
Credits
Production : Tom Henneberry (Jelly London)
Direction and Art Direction : Charlie Toqué
Animation : Hartley Campbell
Szymon Kwinto
Charlie Toqué
Compositing : Charlie Toqué
Sound design by Fifty Digital
Storyboard
Line up
Model sheet
Style Frame and Color Script
Oceaunz™ Ball representation
Compositing Breakdown
Screenshots
